BLACK
FRIDAY
FIRESIDE
With only 20 seats available, this is a rare opportunity to gain exclusive insights into how eCommerce founders & leaders are preparing for Q4. They will be sharing behind-the-scenes strategies, AI tools that are revolutionising their businesses and how to optimise conversion rates on Black Friday and Cyber Monday. Leave this event with new connections enhanced knowledge that will super-charge your eCommerce growth.

The Smarter Way to Do Outbound
Wed 18 Jun
|HYBRID
Supercharge your lead gen with tools that actually deliver! Join us for a hands-on session with B2B outreach expert Ollie Marshall as he demos the power of Clay, Instantly AI, and more. Walk away with tactics, tools, and templates to level up your outbound game—fast. Attend in-person or remotely.
Time & Location
18 Jun 2025, 09:00 – 10:30
HYBRID, 6-7 St Cross St, London EC1N 8UB, UK
About the event
***Members-Only Event***
We’re hosting a fast-paced, no-fluff session for founders and commercial leads who want to sharpen their outbound strategy and see exactly what’s working right now.
We’re joined by Oliver Marshall, a B2B lead generation specialist trusted by agencies, SaaS startups, and scaling businesses alike. Ollie’s deep expertise in tools like Clay and Instantly AI is unmatched - and in this session, he’ll show you how to use both to build powerful, personalised campaigns at scale (without blowing your budget).
You’ll walk away with:
A real-world demo of Clay + Instantly AI, showing how to enrich data and automate cold outreach
Smart ways to build repeatable outbound workflows that drive results
Cost breakdowns and setup insights so you know what to expect
Tactical tips that will immediately improve your outreach ROI
Whether you’re starting from scratch or optimising what you’ve already built, this is your chance to learn from a true pro or two as Ollie is supported by Dan Joyce, Co-Founder Cabal who will demonstrate how to automate your LinkedIn outreach by using Dux Soup, a tool designed to streamline lead generation and outreach. It acts like a virtual assistant for your LinkedIn profile, helping you find, engage, and follow up with prospects—at scale.
Members can invite a team-member, perhaps who ever is in charge of lead-gen in your business.
This is a hybrid event - you can attend in-person or online.